Italijanski kaligraf klasicnu kaligrafiju malo je osvezio i znacajno je ukljucio u mainstream, u klasicne nacine oglasavanja, inovativna izvodjenja kaligrafije u javnom prostoru, i u film.
Dizajner/ilustrator Jamie Wieck je sastvaio listu od 50 saveta za studente i diplomce dizajna. Svaki od saveta ilustrovan lakom, jasnom ilustracijom koja cini veliki spisak citkim, pitkim i preglednim. Svaki je vredan pazljivog citanja i promisljanja, provere u praksi i posle toga - slaganja ili neslaganja.
Prvih deset glasi i izgleda ovako:
1. You are not the first.
There are very few ‘firsts’ these days. Countless others have started studios, freelanced and requested internships. It can be done. #the50
2. There is always someone better.
Regardless of how good you are, there will always be someone better. It’s surprisingly easy to waste time worrying about this. #the50
3. Success is not a finite resource.
College fosters a zero-sum mentality: that someone has to fail for you to succeed. In truth, another’s success doesn’t limit yours. #the50
4. You cannot score without a goal.
If you don’t know what you want, then how can you pursue it? Having a goal defines an end point, and subsequently, a place to start. #the50
5. Starting anything requires energy.
It takes more energy to start than it does to stop. This is true for physics, your career, and that idea you need to work on. #the50
6. The path to work is easier than you think.
To get into the industry you need just three things: great work, energy and a nice personality. Many forget the last attribute. #the50
7. Have a positive self-image.
Your self-perception is your most important asset. See yourself as the person you want to be and others will see this too. #the50
8. Get a clean, simple website up.
An online portfolio is the alpha and omega of your career. With a wealth of web services, there’s no excuse for not having a website. #the50
9. Curate your work.
Never stop editing your portfolio. Three strong pieces are better than ten weak ones – nobody looks for quantity, just quality. #the50
10. Listen to your instincts.
If your work doesn’t excite you, then it won’t excite anyone else. It’s hard to fake passion for mediocre work – scrap it. #the50
Ostalih 40 procitajte na Dzejmijevom sajtu.
Citajte knjige - postanite neko drugi.
Sjajan koncept i realizacija promo kampanje za Mint Vinetu knjizare kreiran u litvanskoj Agenciji Love.
Objasnjenje kaze: When one reads books, he/she starts living it and identifies (or not) with main hero. These print ads for the Mint Vinetu bookstore, which sells lots of classics, focuses on the idea of becoming someone else. And provokes people to try on different personas.
Pogledajte iste plakate i na njihovom maternjem jeziku.