13 Writing Tips From Chuck Palahniuk

Tekst autora knjiga među kojima je širokoj publici verovatno najpoznatija Fight Club. Saveti o pisanju koji vrlo lako mogu da se primene na svaki kreativni proces i njegove rezultate, pa i na dizajn i sve srodne grafičke delatnosti.

{ Tekst preuzet sa LitReactor.com }

Twenty years ago, a friend and I walked around downtown Portland at Christmas.   The big department stores: Meier and Frank… Fredrick and Nelson… Nordstroms… their big display windows each held a simple, pretty scene: a mannequin wearing clothes or a perfume bottle sitting in fake snow.  But the windows at the J.J. Newberry’s store, damn, they were crammed with dolls and tinsel and spatulas and screwdriver sets and pillows, vacuum cleaners, plastic hangers, gerbils, silk flowers, candy – you get the point.  Each of the hundreds of different objects was priced with a faded circle of red cardboard.  And walking past, my friend, Laurie, took a long look and said, “Their window-dressing philosophy must be:  ‘If the window doesn’t look quite right – put more in’.”

She said the perfect comment at the perfect moment, and I remember it two decades later because it made me laugh.  Those other, pretty display windows… I’m sure they were stylist and tasteful, but I have no real memory of how they looked.

For this essay, my goal is to put more in. To put together a kind-of Christmas stocking of ideas, with the hope that something will be useful. Or like packing the gift boxes for readers, putting in candy and a squirrel and a book and some toys and a necklace, I’m hoping that enough variety will guarantee that something here will occur as completely asinine, but something else might be perfect.

Number One:

Two years ago, when I wrote the first of these essays it was about my “egg timer method” of writing. You never saw that essay, but here’s the method: When you don’t want to write, set an egg timer for one hour (or half hour) and sit down to write until the timer rings. If you still hate writing, you’re free in an hour. But usually, by the time that alarm rings, you’ll be so involved in your work, enjoying it so much, you’ll keep going. Instead of an egg timer, you can put a load of clothes in the washer or dryer and use them to time your work. Alternating the thoughtful task of writing with the mindless work of laundry or dish washing will give you the breaks you need for new ideas and insights to occur. If you don’t know what comes next in the story… clean your toilet. Change the bed sheets. For Christ sakes, dust the computer. A better idea will come.

Number Two:

Your audience is smarter than you imagine. Don’t be afraid to experiment with story forms and time shifts. My personal theory is that younger readers distain most books – not because those readers are dumber than past readers, but because today’s reader is smarter. Movies have made us very sophisticated about storytelling. And your audience is much harder to shock than you can ever imagine.

Number Three:

Before you sit down to write a scene, mull it over in your mind and know the purpose of that scene. What earlier set-ups will this scene pay off? What will it set up for later scenes? How will this scene further your plot? As you work, drive, exercise, hold only this question in your mind. Take a few notes as you have ideas. And only when you’ve decided on the bones of the scene – then, sit and write it. Don’t go to that boring, dusty computer without something in mind. And don’t make your reader slog through a scene in which little or nothing happens.

Number Four:

Surprise yourself. If you can bring the story – or let it bring you – to a place that amazes you, then you can surprise your reader. The moment you can see any well-planned surprise, chances are, so will your sophisticated reader.

Number Five:

When you get stuck, go back and read your earlier scenes, looking for dropped characters or details that you can resurrect as “buried guns.” At the end of writing Fight Club, I had no idea what to do with the office building. But re-reading the first scene, I found the throw-away comment about mixing nitro with paraffin and how it was an iffy method for making plastic explosives. That silly aside (… paraffin has never worked for me…) made the perfect “buried gun” to resurrect at the end and save my storytelling ass.

Number Six:

Use writing as your excuse to throw a party each week – even if you call that party a “workshop.” Any time you can spend time among other people who value and support writing, that will balance those hours you spend alone, writing. Even if someday you sell your work, no amount of money will compensate you for your time spent alone. So, take your “paycheck” up front, make writing an excuse to be around people. When you reach the end of your life – trust me, you won’t look back and savor the moments you spent alone.

Number Seven:

Let yourself be with Not Knowing. This bit of advice comes through a hundred famous people, through Tom Spanbauer to me and now, you. The longer you can allow a story to take shape, the better that final shape will be. Don’t rush or force the ending of a story or book. All you have to know is the next scene, or the next few scenes. You don’t have to know every moment up to the end, in fact, if you do it’ll be boring as hell to execute.

Number Eight:

If you need more freedom around the story, draft to draft, change the character names. Characters aren’t real, and they aren’t you. By arbitrarily changing their names, you get the distance you need to really torture a character. Or worse, delete a character, if that’s what the story really needs.

Number Nine:

There are three types of speech – I don’t know if this is TRUE, but I heard it in a seminar and it made sense. The three types are: Descriptive, Instructive, and Expressive. Descriptive: “The sun rose high…” Instructive: “Walk, don’t run…” Expressive: “Ouch!” Most fiction writers will only use one – at most, two – of these forms. So use all three. Mix them up. It’s how people talk.

Number Ten:

Write the book you want to read.

Number Eleven:

Get author book jacket photos taken now, while you’re young. And get the negatives and copyright on those photos.

Number Twelve:

Write about the issues that really upset you. Those are the only things worth writing about. In his course, called “Dangerous Writing,” Tom Spanbauer stresses that life is too precious to spend it writing tame, conventional stories to which you have no personal attachment. There are so many things that Tom talked about but that I only half remember: the art of “manumission,” which I can’t spell, but I understood to mean the care you use in moving a reader through the moments of a story. And “sous conversation,” which I took to mean the hidden, buried message within the obvious story. Because I’m not comfortable describing topics I only half-understand, Tom’s agreed to write a book about his workshop and the ideas he teaches. The working title is “A Hole In The Heart,” and he plans to have a draft ready by June 2006, with a publishing date set in early 2007.

Number Thirteen:

Another Christmas window story. Almost every morning, I eat breakfast in the same diner, and this morning a man was painting the windows with Christmas designs. Snowmen. Snowflakes. Bells. Santa Claus. He stood outside on the sidewalk, painting in the freezing cold, his breath steaming, alternating brushes and rollers with different colors of paint. Inside the diner, the customers and servers watched as he layered red and white and blue paint on the outside of the big windows. Behind him the rain changed to snow, falling sideways in the wind.

The painter’s hair was all different colors of gray, and his face was slack and wrinkled as the empty ass of his jeans. Between colors, he’d stop to drink something out of a paper cup.

Watching him from inside, eating eggs and toast, somebody said it was sad. This customer said the man was probably a failed artist. It was probably whiskey in the cup. He probably had a studio full of failed paintings and now made his living decorating cheesy restaurant and grocery store windows. Just sad, sad, sad.

This painter guy kept putting up the colors. All the white “snow,” first. Then some fields of red and green. Then some black outlines that made the color shapes into Xmas stockings and trees.

A server walked around, pouring coffee for people, and said, “That’s so neat. I wish I could do that…”

And whether we envied or pitied this guy in the cold, he kept painting. Adding details and layers of color. And I’m not sure when it happened, but at some moment he wasn’t there. The pictures themselves were so rich, they filled the windows so well, the colors so bright, that the painter had left. Whether he was a failure or a hero. He’d disappeared, gone off to wherever, and all we were seeing was his work.

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For homework, ask your family and friends what you were like as a child. Better yet, ask them what they were like as children. Then, just listen.

Merry Christmas, and thank you for reading my work.

Inspiration vs. Imitation

Pročitajte šta uspešna mlada njujorška dizajnerka Džesika Hiš kaže o razlici između inspiracije i imitacije. Gde je granica.

Inspiration vs. Imitation

 Every now and then I get a really lovely email from an aspiring letterer that is about to publish a passion project of his or her own. They tell me my work was an inspiration and that they can’t wait to share their creation with the world. I feel all warm and fuzzy inside for a moment…until I click on their link and realize that much of what they intend to publish is nearly a direct tracing of my work.

A lot of established illustrators and designers deal with the same thing—students or young professionals that rip them off without realizing it. Addressing these young designers can be really heartbreaking because you know that they had the purest of intentions. So here’s a little post to all the hungry, young designers that are struggling to find their own voice, but end up a bit too close to their inspirations. There are definitely people that maliciously rip artists off left and right, and this post is not for them. They are evil and cannot be helped.

1. It’s OK to copy people’s work. [GIANT ASTERISK!]

To be a good artist / letterer / designer / guitar player it takes practice. A lot of it. More than you can even fathom when you’re starting out. If you wanted to become a great guitar player, you wouldn’t buy a fancy guitar and immediately start composing songs… you would pick up a song book, or look up some tablature music on the internet, and teach yourself how to play using other people’s music. You would emulate the greats and learn from them, as they learned from others in the past. You’d spend hours alone trying to be like Jimi Hendrix or Jimmy Page or whomever you really admired. Then, once you were well practiced and felt confident in your abilities to play, you’d form a band, you’d write your own songs, and you’d find your own voice.

When you’re learning, it’s not wrong to copy people—to learn from them the way that they learned from others before them. What many young artists have a problem realizing though, is that the work you create while practicing and learning is completely separate of what you do professionally. Just because you can play OK Computer cover to cover doesn’t mean you should record an album of your renditions and release them under your name. You know that any such action would leave you up to your eyeballs in legal problems. Copy all you wish in private, and once you feel confident in your skills, create your own original public work.

2. Not everything you make should be on the internet.

Young designers and illustrators are plagued by an issue that didn’t really affect those of us that are in our late 20s or older—they think that everything they ever create should be published to the internet. Blogs weren’t really in full swing when I graduated college. Swiss Miss was in its infancy. Behance didn’t exist. Dribbble wasn’t even a twinkle in Dan Cederholm’s eye. As graduating college students, we were told that having a website was important so that future employers could check us out, not so that the dieline could post about us and an army of bored designers could drool over our work during their lunchbreaks.

When you’re starting out and have a teeny portfolio of student work, it can be very very tempting to publish everything you’re working on, whether it’s practice or actual published work. It’s especially hard because, more often than not, the work you’re doing at your day job is less than inspiring when you are starting out. It will be really hard to resist showing off the illustration you created that was inspired heavily by one of your heroes, because in reality it is probably one of the nicest things you’ve made. But that’s the thing, every new thing you make will be (should be) the nicest thing you’ve made so far, because you’re learning and getting better with each and every new project. Resist posting the practice—the piece that you know is too close to its inspiration. Let that practice fuel original work and then publish to your heart’s content.

3. Diversify your inspirations.

I did a little post about inspiration vs. imitation before, and one of the main points was that it is easy to accidentally rip people off if your inspirations are too limited. If you’re heavily inspired by only two people, your work will look like a combination of those two people’s work. The more work you look at and the more work you are inspired by, the more diluted those inspirations become in your own work. Your ultimate goal should be for people to look at your work and NOT immediately think “oh she is a big fan of this person”. If you diversify your inspirations, the chances of this happening become much smaller.

4. History is important.

Your contemporaries might seem like the most obvious place to start when it comes to finding inspiration, but look beyond them. Have you ever gone on a music site to look up a band’s inspirations and found all kinds of cool older bands you liked? You were opened up to a whole new world of awesome music and at the same time formed completely new opinions about the contemporary band you were into. The same goes for design and illustration—if you’re only looking at your peers for inspiration, you’re not getting the whole picture. They were inspired by artists from the past and found a way to create their own original work—look at their inspirations and the people that inspired them as far back as you can dig. If you’re inspired by both historical sources and contemporary artists, it is much easier to create work that feels fresh and new.

5. Train your eye.

In order to avoid ripping other artists off, you have to first be able to identify other people’s work. Before you went to art school, art was just one big category that everything non-boring fell into. The more you learned the more you started to see the differences in technique, the themes that happened during specific movements, the way one artists put brush to canvas vs. another. By the time you graduated you could hopefully tell the difference between a Picasso and a Braque, even though when you were a freshman it all just looked the same.

As you study design and illustration, something similar will happen. At first all print-makery illustrators will look the same, but soon you’ll be able to point out who did what and eventually the differences will become so clear that you’ll be shocked when your non-art friends don’t see them. And then the nerds will welcome you into their world with a parade and cupcakes.
When you are starting out, you accidentally rip people off all the time because your eye just doesn’t see the difference between what you’re doing and what someone you’re inspired by is doing. You think (anti-awesome) thoughts like “she doesn’t own swashes!”. Over time though, once you spend a few months examining a lot of people’s work, you can look at 10 different script letterers and think “OMG they are SO different! How did I not see it!” If you don’t train yourself to spot the differences, you’ll never be able to see them in your own work and it will be very difficult to make anything original.

6. Just because it’s not illegal doesn’t mean it’s ethical.

Something that I sadly hear too much is that “it’s not illegal to copy someone’s style”. Sure, if you create an illustration that is completely derivative of someone else but not a direct rip-off or tracing, they might have a hard time suing you. That doesn’t make it OK to make derivative work. Remember when you were on a road trip as a kid and your brother played the “I’m not touching you” game by putting his hand/finger as close as possible to your face without actually touching it? It annoyed the shit out of you. When you complained to your parents, he shouted “but I didn’t touch her!” Sure. What he did wasn’t a total violation of your space, but it didn’t feel good, right? If your parents weren’t completely annoyed with the both of you by then they’d hopefully explain that just because he wasn’t officially breaking the rules it didn’t make what he was doing OK. It’s very unethical to knowingly copy someone else’s illustration style when not doing work that is an obvious homage to them. It is illegal to actually copy someone’s intellectual property or claim all or part of their work as your own. If you’ve ever retorted with “well it’s not illegal” you already know you’ve done something wrong and are just trying to justify your actions.

7. Everybody knows everybody.

The design and illustration community is teeny tiny. It’s shocking how many people in our world know and talk to each other regularly. Thanks to the internet, fans can reach out to artists and alert them of people ripping them off. There’s even whole blogs set up to watch over this kind of stuff. If you’re ripping people off on purpose, I’m glad that there are a thousand ways for you to get caught and that there are oodles of people out there that will secretly think you are a bad person. If you’re ripping someone off accidentally, this can be severely detrimental to your career without you even knowing it. When you try to apply for a job with a portfolio full of derivative work you might not get the job and never know why. That person took one look at your portfolio and thought “they’re rippin-off my friend!” and then politely showed you the door. It seems crazy that this would happen, but I get emails all the time from friends pointing out people that applied for internships with portfolios of work that rips-off everyone we know. It is very very important to acknowledge your inspirations and try to distance yourself from them as much as possible.

Whenever I’m alerted of a possible rip-offer, I try my best to educate rather than chastise and gently nudge them to find their own voice. If you see someone ripping-off someone you know or admire, I suggest you do the same—initiate the conversation as a helpful and concerned new friend, not an angry enemy. Most of the time the offenders aren’t aware of how obvious their inspiration sources are. We’re all guilty of it when we’re starting out, but hopefully this article will remind some of you to keep that practice work out of your portfolio, which will keep the angry blog commenters off your back.

Always keep practicing (and practicing, and practicing), keep looking at beautiful work, keep researching others to look up to and be inspired by. In no time you’ll be making beautiful original work of your own.

Addendum:
Jonathan Hoefler wrote an amazing comment that I want to share as a part of the post:
If I can propose an 8th point, which is especially apropos in the type design world: “There’s a difference between making an imitation and selling it.”
At the Metropolitan Museum of Art, you’ll often find high school students with their sketchbooks out, camped out in front of the Giottos and Dürers. It’s a time-honored way of learning: see, try to reproduce, and discover. I think about this whenever I receive a heads-up that someone had made a derivative of one of our fonts: the Requiem-with-snipped-off-serifs that we’ll see in a font distributor’s website, or the Gotham-with-a-different-M that’s profiled to great applause on some online showcase. What makes these acts so troubling — and, by the way, unquestionably illegal (it’s not at all a grey area) — but makes the eager high schooler so charming?
To me, the key difference is that the aspiring serif-clipper is not only passing off the artist’s work as his own, but is doing real damage to the artist he purportedly admires by competing in the same marketplace. It’s a time-consuming and expensive distraction to investigate these things, but one we’re compelled to do every single time, since each purchase of a knockoff represents lost revenue. And when we share these discoveries with the organizations that have unwittingly bought the knockoffs, it invariably reflects poorly on our young serif-clipper: if there was a relationship there, it is now ended. Everybody loses.
But the 17 year old with the sketchpad is entirely different. He’s not passing off his Velasquez as a Velasquez, and he’s not passing it off as his own — in fact, he’s not passing it off at all. It’s a learning exercise, and if it’s presented at all, it’s always with the appropriate context. (“I did this in art class, from the Gubbio Studiolo at the Met.”) It also reveals what young artists finds fascinating, what they struggled with, and what they learned. It’s been my experience that these kinds of acts are met with great encouragement and support from the professional community.
Frederic Goudy’s commandment to typographers was “stop stealing sheep.” My advice to aspiring type designers is “stop selling sheep.”
A few commenters wanted to see/show actual examples of blatant-ripoffs. I’m choosing not to post examples because the line between a rip-off and something “heavily inspired-by but still passable” is so blurry. I think by showing concrete examples I would be trying to make crystal-clear something that generally isn’t. Former Supreme Court Justice Potter Stewart said that he didn’t want to define exactly what hard-core pornography was, stating “I know it when I see it”. You definitely know derivative work when you see it, and the more you pay attention to contemporary design and illustration as well as knowing your history, the easier it is to spot. If you’re inexperienced, everything looks like porn, if you know what you’re talking about you can spot the real stuff from “artful photography” before you can blink. The key is to not cry “porn” before you know what you’re talking about. So study up!

10 Ways to be more interesting


Be more interesting. This is a note to self on things to keep in mind every day. Life is there for us to use and enjoy at our will. Being interesting isn’t a job of life, it’s an option. Images & text by Jessica Hagy / Forbes.


1. Go exploring.
Explore ideas, places, and opinions. The inside of the echo chamber is where are all the boring people hang out.


2. Share what you discover.
And be generous when you do. Not everybody went exploring with you. Let them live vicariously through your adventures.


3. Do something, Anything.
Dance. Talk. Build. Network. Play. Help. Create. It doesn’t matter what you do, as long as you’re doing it. Sitting around and complaining is not an acceptable form of “something” in case you were wondering.


4. Embrace your innate weirdness.
No one is normal. Everyone has quirks and insights unique to themselves. Don’t hide these things—they are what make you interesting.


5. Have a cause.
If you don’t give a damn about anything, no one will give a damn about you.


6. Minimize the swagger.
Egos get in the way of ideas. If your arrogance is more obvious than your expertise, you are someone other people avoid.


7. Give it a shot.
Try it out. Play around with a new idea. Do something strange. If you never leave your comfort zone, you won’t grow.


8. Hop off the bandwagon.
If everyone else is doing it, you’re already late to the party.Do your own thing, and others will hop onto the spiffy wagon you built yourself. Besides, it’s more fun to drive than it is to get pulled around.


9. Grow a pair.
Bravery is needed to have contrary opinions and to take unexpected paths. If you’re not courageous, you’re going to be hanging around the water cooler, talking about the guy who actually is.


10. Ignore the scolds.
Boring is safe, and you will be told to behave yourself. The scolds could have, would have, should have. But they didn’t. And they resent you for your adventures.